The Venturist®Prometheus Video Strategy Program
Strategy For Those Who Want The Best
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The Venturist Prometheus Video Strategy Program
Make Your Company or Department More Profitable and Effective, Start a Business, Improve Your Non-Profit, Align Your Social Group, Start or Boost a Career, Win a Promotion, Realize a Life-Long Ambition
The Secret to Success Is Good Strategy
Which Means: Learn, Think, and Act Strategically
By Taking the Venturist Prometheus Strategy Course—
One of The World’s Most Practical and Superb Approaches to Strategy
By Taking This Course
- You will learn the importance of strategy
- You will learn how to create and execute great strategy
- You will dramatically improve your probability of success and that of your organization
- You will become familiar and comfortable with the Prometheus Strategy Process
How to Get the Most from the Course
- After every lesson, immediately start using the ideas and vocabulary
- If you are building an organization or group strategy, get as many people as possible to participate and watch the video lessons and the "How To" videos together.
- Whether working as a group or as an individual, use the templates associated with each lesson to build your strategy.
What to Expect from the Course
- Succinct videos by the Prometheus Strategy founder, John Warden, to help you learn a great strategy process proven in peace and war
- Downloadable templates to help guide you and your group through building your own strategy as you watch the videos
What You Can Do After Taking This Course
- Be sharper and more effective in everything you do
- Create a strategy for your organization
- Create a strategy for yourself
Our Goal
Our goal is to help you enhance the skills needed to apply the single most important tool for success in any endeavor—strategy
The Program
This video program will help you become more successful by helping you learn how to develop and use strategy for your company, your projects, and your personal life. The program consists of 22 basic lessons presented in one or more ten to twenty-minute videos that explain the Prometheus Strategy Process. In addition, there are How To videos associated with each section that will help you with the mechanics of strategy building. You can watch these videos just to learn the process after which you can apply it on a daily basis, or you can develop actual strategy for yourself or your organization as you progress through the program. As a review and to test your progress, take the quizzes at the end of each section of the course.
Your Instructor
John A. Warden III is an executive, strategist, planner, author, and motivational speaker whose work has had a worldwide impact in business, in the military, in government, and in education. Vietnam combat pilot, author, Air Force Fighter Wing Commander, Special Assistant to the Vice President of the United States, Commandant of the Air Force’s Command and Staff College, successful business founder - he has capitalized on his studies and experience to create the Prometheus Process, and to help businesses large and small achieve greater success through Prometheus strategy.
The CEO of Texas Instruments, Rich Templeton, observed that, "John Warden has taken the inherently complex and distilled it to an actionable essence. His insights on leadership and strategy make clear the fundamentals for winning in business. John understands the leader's challenge of creating and executing winning competitive strategies in a time-sensitive environment." (Winning in FastTime book cover)
John Warden has appeared on CNBC (Squawk Box and Kudlow and Cramer),FOX, CBS, CNN, MSNBC, PBS, the Discovery Channel, the History Channel, the National Geographic Channel, the BBC, NPR, numerous radio talk shows around the country and is frequently featured or cited in newspapers and magazines with global circulation such as Forbes, Time, the Economist, USA Today, and Newsweek.
Authors and producers in the United States, Australia, and Great Britain have quoted John Warden or featured him in their works. David Halberstam featured him in War in a Time of Peace. General Schwarzkopf and General Powell credited him with authorship of the Gulf War air campaign--as did Tom Clancy in the non-fiction book, Fighter Wing. Rick Atkinson of the Washington Post highlighted his role in the Gulf in his book Crusade, as did Michael Gordon and Lt. General Bernard Trainor in their book, The General's War. Richard Haas, currently President of the Council on Foreign Relations, mentions him in his book, War of Necessity, War of Choice. His early work to build the air campaign in the Gulf War effort have been captured in Richard T. Reynolds' book, Heart of the Storm, The Genesis of the Air Campaign Against Iraq. He is the subject of a biography written by John Olsen, John Warden and the Renaissance of American Air Power.
Course Curriculum
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StartWinning In FastTime: Winning in FastTime provides an excellent overview of the Prometheus Strategy Process plus interesting anecdotes about John Warden’s experiences in the Vietnam War and the First Gulf War.
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PreviewWhy Strategy--Learn about the bona fides of the program’s founder, John Warden, as he explains the importance of strategy, and shows how its presence transforms an organization. (5:50)
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PreviewPrometheus Process Overview--The Venturist®Prometheus Strategy Process: Designed for those who want to think and act more strategically. It consists of four strategy Imperatives: Design the Future; Target for Success; Campaign to Win; and Finish with Finesse; four associated strategy questions: Where, What, How, and Exit; and a set of strategic principles—the Cardinal Rules. (10:29)
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StartThe Breakout Room For Strategy Development -- How To Video: This Strategy Development Overview video reviews the general concepts of strategy and lays out the mechanics of taking a group of people through the strategy development process to include setting up and using breakout rooms and procedures for open planning. (15:50)
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StartGlossary of Terms
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StartThe Future Picture--Part I: Value is in the future, not the past. The first substantive step in strategy is the creation of a “Future Picture”—a high resolution view of where you will be at the end of a strategy execution. This video introduces the concepts of planning from the future, connects the “Where?” question to the Future Picture and to the Future Picture Time Horizon, and highlights the perils of changing a Future Picture except as a result of seismic change. (8:59)
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StartThe Future Picture--Part II. In order to have high resolution, a good Future Picture must have manageable components. In the Prometheus Process, these are called Key Descriptors; the components of the Future Picture which facilitate creation of a genuinely high resolution view of the future to be created. How To Videos 1. Strategic Context: It is very important that a group understands for what it is developing strategy. This video shows how to use the Strategic Context template to show a clear definition of the project and to determine the timeline for the project—the Future Picture Horizon. (10 minutes) 2. Breakout Room Setup: The Future Picture has twelve Key Descriptors which are best worked simultaneously. This video describes how to arrange the Key Descriptor templates to make it easy for a group to work on them all at the same time. (4 minutes) 3. Future Picture Desired Effects: Every strategy development exercise should have clearly stated and understood objectives and rules. This video specifically discusses Desired Effects for the Future Picture but the procedure is the same for all the other strategy development efforts. (4 minutes) 4. Future Picture Key Descriptors: This video describes how to use PostIt Notes (stickies) to capture ideas for a representative Key Descriptor and how to convert the stickies into Key Descriptor statements. (9 minutes) Downloadable Templates 1. Strategic Context 2. Desired Effects 3. Twelve Key Descriptors (42:39)
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StartMeasures Of Merit: Good strategy must be measurable and must have strategic measures. In both strategy development and execution it important to understand and differentiate between tactical and strategic measures, and to avoid those measures which may create unwanted and dangerous strategic effects. (14 minutes) (14:10)
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StartMeasurement Process: If a desired action is not measured, it probably won’t happen and if it is measured incorrectly the measurement process was at best a waste of time. This lesson describes a methodology for measurement that applies across the Prometheus Process although its focus here is on measuring the Future Picture. It outlines a measurement format, discusses various kinds of measures and describes an approach to track multiple measures across an organization. (12 minutes) How To Videos How to Build Strategic Measurements: This video describes how to create measures for Key Descriptors but is also applicable to all the instances in the Prometheus Process where measurement is needed. (17 minutes) Downloadable Templates Strategic Measurement Plan (29:02)
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StartGuiding Precepts: People can behave in a variety of ways enroute to realizing a Future Picture, but not all are desirable. Guiding Precepts establish in advance desired and prohibited behavior. If people know what is expected of them, they are far more likely to deliver. In the Prometheus Process, there are two types of Guiding Precepts: Prime Directives and Rules of Engagement. The former are transcendent and permanent while the latter are more situation-dependent. How To Video Guiding Precept Development: Reviews basic concept and shows how to develop the two different parts of the Guiding Precepts—Prime Directives and Rules of Engagement. Downloadable Templates Prime Directives and Rules of Engagement (25:25)
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StartScope The Environment: To realize a Future Picture, it is necessary to deal with yourself (your own organization) and the external world. To deal with the external world, it is important to be aware of some of the major features of it. It is a world in which change is rapid and consequential, time is your enemy, predictions are dangerous, and disruption is a fact of life. (13 minutes) How To Video--Scope the Environment Exercises: There are a variety of different Scope exercises an organization can use depending on its circumstances. This video describes a broadly applicable exercise to consider market trends, assess the group’s analysis of their validity and duration, and to determine how or if the group should deal with the trends from both an offensive and a defensive standpoint. (10 minutes) Downloadable Templates: Scope the Environment Trends Exercise (22:38)
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StartCardinal Rules--Planning: The Cardinal Rules are a set of strategic principles that when followed in planning and execution significantly raise the probability of a successful outcome. Some are especially important to follow in the planning phase and others in the execution phase, although they all have universal applicability. Those that are especially useful for planning include: Think Like an Architect, Plan in the Open, Focus on the Future, Go to Rome, and Don’t Underestimate What It Takes to Win. (21:44)
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StartCardinal Rules--Execution: The Cardinal Rules that are especially important in execution include: Concentrate for Success, Defend all—Lose All, and Stay Out of the Balkans. (19 minutes) How To Video—Included in Cardinal Rules—Execution which may be used following either Cardinal Rules presentation and periodically through the strategy development period. Downloadable Templates: Cardinal Rules Assessment: Pre-Execution; Cardinal Rules Assessment: Periodic (18:56)
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StartImperative I Quiz