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  Cardinal Rules--Planning: The Cardinal Rules are a set of strategic principles that when followed in planning and execution significantly raise the probability of a successful outcome. Some are especially important to follow in the planning phase and others in the execution phase, although they all have universal applicability. Those that are especially useful for planning include: Think Like an Architect, Plan in the Open, Focus on the Future, Go to Rome, and Don’t Underestimate What It Takes to Win.

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